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	<title>NashvilleHype!</title>
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	<link>http://nashvillehype.com/blog</link>
	<description>The Most Widely Recognized, Respected, and Influential Music Blog In Nashville</description>
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		<title>Grace Doty</title>
		<link>http://nashvillehype.com/blog/grace-doty/</link>
		<comments>http://nashvillehype.com/blog/grace-doty/#comments</comments>
		<pubDate>Thu, 10 May 2012 05:28:01 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Paul's Hot Sauce]]></category>
		<category><![CDATA[Grace Doty]]></category>

		<guid isPermaLink="false">http://nashvillehype.com/blog/?p=5694</guid>
		<description><![CDATA[Grace Doty is an artist I&#8217;ve watching for some time and I think someone in town (whether my friends in Nashville, or LA) needs to start watching her as well. It would be wise.  Where will it all lead? Who knows &#8211; but she certainly possesses talent. Watch any of her videos and you&#8217;ll see.  At this time you&#8217;ll mostly find her doing covers on Youtube &#8211; but she will also sing an original from time to time.  There&#8217;s something there. Really is.  And as you know, I&#8217;m almost always right &#8211; and no artist makes it on NashvilleHype! unless I am. Get on it. http://www.facebook.com/GraceDotyMusic http://www.twitter.com/GraceSings91 http://www.reverbnation.com/GraceDoty http://www.gracedoty.com/ Listen To Reckless - Original Song]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Another Update From The Front Lines Of My Director of Marketing Position</title>
		<link>http://nashvillehype.com/blog/another-update-from-the-front-lines-of-my-director-of-marketing-position/</link>
		<comments>http://nashvillehype.com/blog/another-update-from-the-front-lines-of-my-director-of-marketing-position/#comments</comments>
		<pubDate>Tue, 06 Mar 2012 01:52:01 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Paul's Hot Sauce]]></category>

		<guid isPermaLink="false">http://nashvillehype.com/blog/?p=5691</guid>
		<description><![CDATA[Since my last post business prospects for the company I currently work for as Director of Marketing continue to improve. The January event increased gate sales by 16% over the previous year. Interestingly, during that year the spend was some $25,000 more than I budgeted for this event.  The entertainment package offered went from Nationally known recording artist to simply a local DJ. After the January event, we scheduled an additional event last minute – one that would take place only 3 weeks later (and one I might add that eliminated well over 1/2 of our target demographic).  I was able in only 3 weeks time to market this event so successfully that we managed to match internal estimates, and beat external estimates 4 fold. Our most recent event, taking place in February, had even more shocking positive results – a 5% increase over total gate from the previous year, despite every conceivable reason and conventional wisdom why it shouldn’t – most especially, the competition out spending us on entertainment and marketing 50:1, the other events taking place on the same weekend with the potential to split out demographic, and yet another event (world known) taking place right down the road. In addition, the government and local [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Crisp and Davis Have A New Website!</title>
		<link>http://nashvillehype.com/blog/crisp-and-davis-have-a-new-website/</link>
		<comments>http://nashvillehype.com/blog/crisp-and-davis-have-a-new-website/#comments</comments>
		<pubDate>Tue, 20 Dec 2011 22:30:46 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Paul's Hot Sauce]]></category>
		<category><![CDATA[crisp & davis]]></category>
		<category><![CDATA[Kelly Ray Davis]]></category>
		<category><![CDATA[rodney crisp]]></category>

		<guid isPermaLink="false">http://nashvillehype.com/blog/?p=5684</guid>
		<description><![CDATA[My good friends Rodney Crisp and Kelly Ray Davis (aka. Crisp and Davis) have their brand new website up and running! These guys have been on a flat tear of creating great songs and many are featured right on the front page.  Hit after Hit after Hit &#8212; I&#8217;m telling you, the music these two are pumping out is stellar!!  Check it out at CrispandDavis.com. Want more stories about Crisp &#38; Davis from the archives?  Here are a couple (there are plenty more as we&#8217;ve been major supporters for many years &#8212; good to see these guys progress!) After July 14th The Exit/In Will Never Be The Same Crisp &#38; Davis – Hotter Than Alan Jackson’s Hoochie’s Coochie Crisp &#38; Davis Coming Back To Nashville For A Huge Show Spinal Muscular Atrophy – Interview With Artist Kelly Ray Davis Kelly Ray Davis~Making It Very Clear…… and of course, the one that got it all started &#8230; Kelly Ray Davis Will Rule The World!]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Small Business Marketing Results That Matter – Shocking Results You Have To See To Believe!</title>
		<link>http://nashvillehype.com/blog/results-small-business-marketing-results-that-matter-%e2%80%93-shocking-results-you-have-to-see-to-believe/</link>
		<comments>http://nashvillehype.com/blog/results-small-business-marketing-results-that-matter-%e2%80%93-shocking-results-you-have-to-see-to-believe/#comments</comments>
		<pubDate>Tue, 22 Nov 2011 03:48:14 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Paul's Hot Sauce]]></category>
		<category><![CDATA[Biographies]]></category>
		<category><![CDATA[BRANDING]]></category>
		<category><![CDATA[Campaign Development]]></category>
		<category><![CDATA[COMMUNITY OUTREACH]]></category>
		<category><![CDATA[CONTENT CREATION]]></category>
		<category><![CDATA[Content Development]]></category>
		<category><![CDATA[Contest Development]]></category>
		<category><![CDATA[Digital Branding]]></category>
		<category><![CDATA[Digital Strategy Consulting]]></category>
		<category><![CDATA[E-mail]]></category>
		<category><![CDATA[EARNED MEDIA]]></category>
		<category><![CDATA[Fan Club Management]]></category>
		<category><![CDATA[History]]></category>
		<category><![CDATA[Implementation]]></category>
		<category><![CDATA[Keyword Analytics]]></category>
		<category><![CDATA[Maintenance]]></category>
		<category><![CDATA[MEDIA TRAINING]]></category>
		<category><![CDATA[Mobile List Marketing]]></category>
		<category><![CDATA[Online Publicity]]></category>
		<category><![CDATA[Placement]]></category>
		<category><![CDATA[PPC Advertising]]></category>
		<category><![CDATA[public relation]]></category>
		<category><![CDATA[PUBLIC RELATIONS]]></category>
		<category><![CDATA[public relations association]]></category>
		<category><![CDATA[public relations associations]]></category>
		<category><![CDATA[public relations companies]]></category>
		<category><![CDATA[public relations firms]]></category>
		<category><![CDATA[public relations marketing]]></category>
		<category><![CDATA[publicity]]></category>
		<category><![CDATA[Reputation Management]]></category>
		<category><![CDATA[Research]]></category>
		<category><![CDATA[SEO Management]]></category>
		<category><![CDATA[sms public relations]]></category>
		<category><![CDATA[Social Media Management]]></category>
		<category><![CDATA[SPECIAL EVENTS]]></category>
		<category><![CDATA[STORYTELLING]]></category>
		<category><![CDATA[Strategic Partnership Management]]></category>
		<category><![CDATA[Syndication]]></category>
		<category><![CDATA[Website Management]]></category>

		<guid isPermaLink="false">http://nashvillehype.com/blog/?p=5667</guid>
		<description><![CDATA[Several months ago I took the position of Director of Marketing for a local company.  This was the first time I’ve ever taken a position with another company, outside of working for myself, since I started doing marketing and PR.  The 3 reasons I took the position are quite simple: I liked the business.  I liked the owner.  And I felt that I could really make improvements to their overall marketing plan by disrupting what they had been doing – specifically by utilizing the power of Social Media in a way that would increase their bottom line in dramatic ways. The pictures below represent the 2 months before I began, followed by the 3 months since I’ve been there.  For those who don’t like looking at charts I’ll just give you the upshot: From June to July there were 22,000 fans and 19,000 post views. From July to August there were 23,000 fans and 56,000 page views (it’s important to note that this is an ‘events’ driven company and both of these months reflect an event taking place.  The next event would not be taking place until November so I had approximately 3 months to drive the next event) From August (the month I began) to September, I [...]]]></description>
		<wfw:commentRss>http://nashvillehype.com/blog/results-small-business-marketing-results-that-matter-%e2%80%93-shocking-results-you-have-to-see-to-believe/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Get To Know Artist Veron Ennis</title>
		<link>http://nashvillehype.com/blog/get-to-know-artist-veron-ennis/</link>
		<comments>http://nashvillehype.com/blog/get-to-know-artist-veron-ennis/#comments</comments>
		<pubDate>Thu, 29 Sep 2011 01:27:10 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Paul's Hot Sauce]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[Artist]]></category>
		<category><![CDATA[Chroma-Tone]]></category>
		<category><![CDATA[Paper Milk]]></category>
		<category><![CDATA[Veron Ennis]]></category>

		<guid isPermaLink="false">http://nashvillehype.com/blog/?p=5657</guid>
		<description><![CDATA[Veron Ennis is one of my best friends and someone I simply adore like no other person alive today.  She is also one of the world&#8217;s great artist.  What does she have to do with Nashville?  Nothing per se, but sometimes I think Nashville needs a touch of class and is woefully lacking in world renowned art.  Sure, there&#8217;s the Frist Center and the Libraries, and such, but they don&#8217;t yet have an Ennis hanging in them &#8211; like serious collectors have throughout not only the country &#8211; but literally, the world.  And they should.  I don&#8217;t say this with hyperbole &#8211; I truly believe Veron will one day be considered one of the great artist of this century. Below is a kind of &#8216;introduction&#8217; to Veron, her art, her process, and her life.  I hope there are those of you who read NashvilleHype! (and there probably are) with serious connections who will advocate to the powers that be to place an Ennis in their gallery, their museum, or their home.  It&#8217;s time that Nashville gets a taste of what people in places like NY, Washington DC, Miami, Atlanta, Germany, Latvia (Latvia! for crying out loud), already have hanging on their walls.]]></description>
		<wfw:commentRss>http://nashvillehype.com/blog/get-to-know-artist-veron-ennis/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Forget-Me-Not: Alzheimer&#8217;s Benefit October 6th</title>
		<link>http://nashvillehype.com/blog/forget-me-not-alzheimers-benefit-october-6th/</link>
		<comments>http://nashvillehype.com/blog/forget-me-not-alzheimers-benefit-october-6th/#comments</comments>
		<pubDate>Tue, 20 Sep 2011 10:14:38 +0000</pubDate>
		<dc:creator>Patrice</dc:creator>
				<category><![CDATA[Latest Hype! With Patrice Majors]]></category>
		<category><![CDATA[Alzheimer's]]></category>
		<category><![CDATA[Amber Hayes]]></category>
		<category><![CDATA[Baillie and the Boys]]></category>
		<category><![CDATA[benefit]]></category>
		<category><![CDATA[Billy Block]]></category>
		<category><![CDATA[Cardin McKinney]]></category>
		<category><![CDATA[due west]]></category>
		<category><![CDATA[hard rock cafe]]></category>
		<category><![CDATA[jason deere]]></category>
		<category><![CDATA[Julie Robers]]></category>
		<category><![CDATA[Lisa Torres]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Nashville]]></category>
		<category><![CDATA[Sarah Darling]]></category>
		<category><![CDATA[WKDF]]></category>

		<guid isPermaLink="false">http://nashvillehype.com/blog/?p=5645</guid>
		<description><![CDATA[Well, I know I don&#8217;t actually write on this site anymore, but Paul encouraged me to post on NashvilleHype! to help promote this benefit show. Thanks, Paul! Got to spread the word! I&#8217;ve been putting together these benefits to help raise awareness about Alzheimer&#8217;s  and money for various Alzheimer&#8217;s organizations in memory of my dad, Charles Majors, who I lost to Alzheimer&#8217;s in May 2006 ever since his passing for the last 5 years.   This show is going to be a great one with some incredible artists! I hope you&#8217;ll join us for a night of great music for a great cause! Taking place Thursday, Oct. 6th from 6pm-11pm at the Hard Rock Cafe in Nashville.  Only $10.00 at the door! There will be some fun auction items up for bidding, too! So, don&#8217;t miss out! Featuring performances by: Julie Roberts, Sarah Darling, Due West, Amber Hayes, Baillie and the Boys, Jason Deere, Cardin McKinney, and Lisa Torres.  Hosted by WKDF&#8217;s Billy Block. Related link: http://focusonthe615.com/2011/09/11/forget-me-not-alzheimers-benefit-series-in-memory-of-charles-majors/]]></description>
		<wfw:commentRss>http://nashvillehype.com/blog/forget-me-not-alzheimers-benefit-october-6th/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Patrice Majors Has Her Focus On The 615</title>
		<link>http://nashvillehype.com/blog/patrice-majors-has-her-focus-on-the-615/</link>
		<comments>http://nashvillehype.com/blog/patrice-majors-has-her-focus-on-the-615/#comments</comments>
		<pubDate>Fri, 19 Aug 2011 18:37:17 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Paul's Hot Sauce]]></category>
		<category><![CDATA[Focus on the 615]]></category>
		<category><![CDATA[Patrice Majors]]></category>

		<guid isPermaLink="false">http://nashvillehype.com/blog/?p=5621</guid>
		<description><![CDATA[The rumors are true &#8211; as a trial run, The Latest Hype! with Patrice Majors was a huge success! Patrice had approached me several months ago about advice for starting her own Nashville focused blog.  I told her that if she&#8217;d like to give it a try, I was more than happy to let her write for NashvilleHype!, get her feet wet, learn about blogging, see if it was something she wanted to do, and help her gain a voice and an audience.  She did in spades and it wasn&#8217;t too long after, because of her professionalism and dedication, I asked if she would be willing to be the Editor of NashvilleHype!. Patrice is a real professional in every way.  Once she found her own voice, with a focus on more signed acts, her post lit up like wildfire and the numbers tell the tale.  Articles on Due West are very popular, Trace Adkins fans came out in droves, and Sarah Darling can rest easy knowing she has a lot of fans in her corner. The Latest Hype! is very popular &#8211; but it also has a different focus than the one NashvilleHype! has been known for, so Patrice has decided to split [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>A Closer Look @ Due West: Episode 5</title>
		<link>http://nashvillehype.com/blog/a-closer-look-due-west-episode-5/</link>
		<comments>http://nashvillehype.com/blog/a-closer-look-due-west-episode-5/#comments</comments>
		<pubDate>Sun, 14 Aug 2011 05:37:28 +0000</pubDate>
		<dc:creator>Patrice</dc:creator>
				<category><![CDATA[Latest Hype! With Patrice Majors]]></category>
		<category><![CDATA[black river entertainment]]></category>
		<category><![CDATA[Country]]></category>
		<category><![CDATA[due west]]></category>
		<category><![CDATA[Nashville]]></category>
		<category><![CDATA[Sarah Darling]]></category>

		<guid isPermaLink="false">http://nashvillehype.com/blog/?p=5546</guid>
		<description><![CDATA[Here we go again for the 5th episode out of 6 total for Due West! Hope you enjoy! Look for Sarah Darling to make an appearance in this, as well!]]></description>
		<wfw:commentRss>http://nashvillehype.com/blog/a-closer-look-due-west-episode-5/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Moccasin Creek &#8211; Introducing My Favorite New Song &#8211; Dixie Fried</title>
		<link>http://nashvillehype.com/blog/moccasin-creek-introducing-my-favorite-new-song-dixie-fried/</link>
		<comments>http://nashvillehype.com/blog/moccasin-creek-introducing-my-favorite-new-song-dixie-fried/#comments</comments>
		<pubDate>Mon, 08 Aug 2011 23:42:05 +0000</pubDate>
		<dc:creator>Paul</dc:creator>
				<category><![CDATA[Paul's Hot Sauce]]></category>
		<category><![CDATA[Dixie Fried]]></category>
		<category><![CDATA[Moccasin Creek]]></category>
		<category><![CDATA[Nalley Music Entertainment]]></category>
		<category><![CDATA[redneck]]></category>

		<guid isPermaLink="false">http://nashvillehype.com/blog/?p=5586</guid>
		<description><![CDATA[If there&#8217;s a song I&#8217;ve listened to 10,000 times in the past two weeks, this is the one.  &#8217;Dixie Fried&#8217; might as well be my life long mantra &#8211; it&#8217;s almost as if Jeff &#8216;Brahma Bull&#8217; McCool and Charlie &#8216;CB3&#8242; Bonnet III followed me around most of my life just taking notes.  Love this song, these guys are cool, radio needs to jump on board in a big way, and Nashville needs to welcome them with open arms.  These guys are Moccasin Creek and they absolutely rule with this song. &#160; Their new CD &#8220;Allowed To Be Loud&#8221; is available in all the online stores and is a product of soon-to-be-powerhouse Nalley Music Entertainment. &#160; &#160; &#160; &#160; &#160; &#160; &#160; &#160;]]></description>
		<wfw:commentRss>http://nashvillehype.com/blog/moccasin-creek-introducing-my-favorite-new-song-dixie-fried/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
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		<title>A Closer Look @ Due West: Episode 4</title>
		<link>http://nashvillehype.com/blog/a-closer-look-due-west-episode-4/</link>
		<comments>http://nashvillehype.com/blog/a-closer-look-due-west-episode-4/#comments</comments>
		<pubDate>Sun, 07 Aug 2011 05:32:34 +0000</pubDate>
		<dc:creator>Patrice</dc:creator>
				<category><![CDATA[Latest Hype! With Patrice Majors]]></category>
		<category><![CDATA[black river entertainment]]></category>
		<category><![CDATA[Country]]></category>
		<category><![CDATA[due west]]></category>
		<category><![CDATA[Nashville]]></category>

		<guid isPermaLink="false">http://nashvillehype.com/blog/?p=5568</guid>
		<description><![CDATA[It&#8217;s Sunday, so here we go again! Episode # 4 in the continuing series with Due West!]]></description>
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		<slash:comments>0</slash:comments>
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